Earlier: Tom Steyer Made $3 Billion in Markets, Now Wants Crack at Trump. “It means you can buy anything you want. He hired the minority-owned Bailey’s Catering to provide food for about 100 people.The company’s owner, Annie Bailey, is well known locally because she cooked for Stedman Graham, Oprah Winfrey’s longtime partner, when he appeared here.“They were very specific that they wanted sweet tea, lemonade and water,” Ms. Bailey said as her crew cleaned up after Mr. Steyer’s appearance at the Jerusalem Baptist Church.Ms. He also hired the Benedict College marching band to come perform. Rivers was the latest addition to Mr. Steyer’s camp, making him one of 13 current and former state legislators who have endorsed Mr. Steyer. His campaign has showered money across the state, especially among the African-American community, hiring black-owned vendors and minority staff members. He has saturated the market with an estimated $18 million in television spending alone, dwarfing every other candidate, and his mostly homegrown ground staff of more than 100 workers helps arrange catered meals unfailingly at his campaign events.Ms. Black Voters Reap the Benefit.Tom Steyer answered a question on climate change during a town-hall meeting at Jerusalem Baptist Church in Hartsville, S.C.Mr. But the return on his investment is unclear. “You almost can’t turn on a television show or be on the internet and not see his commercials.”Since he announced his bid in July, Mr. Steyer has spent roughly $14 million on local broadcast ads in the state; that’s about 70 percent of the total spent on political ads in South Carolina by all candidates, Democratic and Republican, according to Advertising Analytics, an ad tracking firm.On Facebook, Mr. Steyer has been aggressively ramping up his advertising over the past month. Steyer’s campaign bus arriving in Florence, S.C. He’s flooding the airwaves with ads and building a staff. Quirk-Garvan has raised questions about whether Mr. Steyer has used financial inducements to grow the list of state officials endorsing him.James H. Hodges, a former governor who is now president of McGuireWoods Consulting, said the practice is not new.“He’s not the first candidate nor will he be the last that puts people on the payroll,’’ Mr. Hodges said. As for the campaign’s decision to hire lawmakers as advisers, Jimmy Williams, a senior adviser to the campaign, said: “I can’t think of anybody better to hire than a sitting member of the House or Senate to advise us on what their constituents think.”While running for office, Mr. Steyer also has donated generously to sponsor Democratic Party activities, like get-out-the-vote drives.Mr. ... 2020 hopefuls spend more than $17.6 million in SC on ads ahead of primary Steyer’s appearance at Allen University, a historically black school in Columbia, inspired yet another digital Ms. Lyte could not be reached for comment. One of the top items last week in The Minority Eye, a black-owned news site in Columbia, trumpeted Mr. Steyer’s ad spending with a headline, “The Steyer campaign then turned the Minority Eye story Though Mr. Steyer’s ads predominantly address issues core to his campaign, like climate change and instituting Mr. Steyer’s formula is working on David Howell, father of Rolando Howell, a standout former basketball player for the University of South Carolina Gamecocks who died at age 34 in 2016 after being rushed to the hospital with complications of a spinal cord injury.Mr. Tom Steyer drops out of 2020 race after disappointing South Carolina result ... targeting minority-owned media in particular with a half-million-dollar spend on … WASHINGTON – Billionaire and activist Tom Steyer has ended his presidential campaign.In his speech Saturday night, Steyer, 62, thanked his supporters and campaign staff, saying he "has zero regrets. Seeking inroads in the state, Mr. Steyer, a hedge-fund billionaire, is paying black vendors, hiring black staff members and appearing in rural outposts, lavishing money and attention. Howell, who lives just south of Columbia, believes his son might still be alive if there were a hospital on his side of the city. “Tom Steyer is the one who did it.”In a statement Thursday, Mr. Steyer’s campaign said it was “proud to support local and minority owned businesses when we campaign throughout South Carolina and the other primary states. “We talked to other candidates and told them the formula,” he said. Several of them have been named paid campaign advisers, including Representative Jerry N. Govan of Orangeburg County, the head of the state legislature’s Black Caucus.Among the list of endorsers is Representative Leola Robinson-Simpson of Greenville, whose son and niece are on Mr. Steyer’s campaign payroll.“If anyone thinks Miss Leola can be bought, they’re wrong,” Mr. Williams said.
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