“You can always get another job. But that was never the plan for Alan Jope, who despite taking on the top job at Unilever at the beginning of the year, says he never had his heart set on the role. Even prior to Polman’s exit announcement, there was media speculation suggesting Dave Lewis could return to the company he’d served for over 27 years, in various posts.However, after a selection process that Unilever described as both “rigorous” and “wide ranging”, it’s Leadership Executive was left in no doubt as to who it should appoint.“Alan has a deep understanding and experience of our business, the industry, and the markets in which we operate,” said Unilever Chairman Marijn Dekkers.“He is a strong, dynamic and values-driven leader with an impressive track record of delivering consistent high-quality performance. Unilever, maker of Dove soap and Ben & Jerry’s ice cream, has a new leader after nearly a decade. Unilever has dual headquarters in both London and Rotterdam but under Polman’s failed proposal, the company would have withdrawn from the UK and consolidated exclusively in the Netherlands. The Board warmly welcomes him to the role and wishesWhile skill, determination, loyalty and leadership have taken Jope to the very top of Unilever’s talent pipeline, he openly admits he doesn’t fit the mould of most modern-day Chief Executives.“When my wife gives me time off for good behaviour, I usually head off on a motorcycle adventure in some far-flung space, or for a game of football (followed by the pub) with my veteran football mates,” he said.His love and pride towards all thing’s family – and the importance of downtime in his life – are further emphasised in a 2016 interview with Entrepreneur magazine.“I don’t define myself by my work at all,” he revealed, adding his personal philosophy has always been “put your family first”.
After years of smooth sailing and consistent profit growth, Jope must navigate the good ship Unilever through choppier waters caused by major changes to traditional consumer trends.
Alan Jope’s one company career has involved globetrotting stints in Asia, Russia, Africa, America and the Middle East. Seu papel em ajudar a definir uma nova era de capitalismo responsável, materializado no Sustainable Living Plan, o torna uma dos líderes mais visionários de sua geração”.
“Seu foco em liderar de forma bem sucedida um novo modelo de crescimento sustentável tem atendido as necessidades de muitos dos seus stakeholders e criou excelentes retornos, entregando um Retorno Total aos Acionistas de 290% ao longo desse período”, afirma o comunicado.Já Alan Jope, de 54 anos e que chegou à companhia em 1985 como trainee, lidera Beleza & Cuidados Pessoais, a maior divisão da Unilever, desde 2014 é um dos Executivos Líderes da companhia desde 2011. Unilever. Thirty years on from joining as a marketing trainee, he became CEO at the start of this year. The Dutchman officially stepped down on New Year’s Eve but remains at the company for the next six months to ensure a smooth changeover.“I congratulate Alan on his appointment and look forward to working with him on the transition,” said Polman. More than three decades later, not only is he still with the Anglo-Dutch consumer goods giant, he has started 2019 as its new Chief Executive. The industry is stuck in a period of slower revenue growth – yet this company veteran is clearly primed for the challenge. “Sua indicação demonstra a força dos planos de sucessão da Unilever e de seu pipeline de talentos”, pontuou.O novo CEO da companhia definiu seu novo desafio como um enorme privilégio de liderar uma companhia global, cheia de talentos e de marcas brilhantes. Também gostaria de estender minha gratidão a Paul, por sua liderança notável da Unilever e estou ansioso para trabalhar de perto com ele durante a transição”, afirmou Alan Jope.A Unilever afirmou que um substituto (a) para Jope na presidência da divisão de Beleza & Cuidados Pessoais será anunciado (a) brevemente.Setor foi um dos mais prejudicados na pandemia, mas fabricantes como GM e Volkswagen começam a ver mudanças de comportamento do consumidor que podem beneficiar a indústriaMarcas como Carrefour, Chilli Beans e Skol adotaram o televendas para atender o público não afeito ao universo digital durante a pandemiaInvestimento das marcas em redes sociais cresceu 26% no trimestreLuísa Sonza lança clipe com product placement de Apple, Netshoes e AvonEstratégias de branding para marcas que falam (literalmente)Os desafios dos publicitários que decidem empreenderDepredação de bikes não impacta estratégia da YellowRoupas “instagramáveis” desafiam varejistas de modaCopyright 2010 - 2020 • Meio & Mensagem - Todos os direitos Reservados
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